Our online event explored the important topic of regenerative agriculture, highlighting how to integrate it into business and comms strategy, the barriers companies can face and how to overcome them – particularly when it comes to engaging critical members of their supply chain.
The session, which included panelists from Reckitt, US Foods, The Nature Conservancy and the World Benchmarking Alliance, covered several areas including:
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Building on the momentum in business of going nature positive and setting nature targets.
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Embracing regenerative agriculture while acknowledging there is more to do in developing and disclosing clearer definitions, targets, KPIs and plans.
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Recognising the broad shared value and shared resilience to be gained through investments in natural assets in the supply chain while also providing details in connection with carbon, soil, water and biodiversity.
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Setting useful targets inked to the size of investment, hectares of land and/or the proportion of ingredients to come from regenerative sources.
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The psyche of farmers - needing financial support but also understanding their everyday challenges and preparations in the field to help them build confidence in new regenerative techniques.
Missed it? Catch up here.