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- New post: Making the Most of Our Commute http://t.co/ExAPxAly 23 hours ago
- Such an inspirational story about light http://t.co/HMsiMrOQ 2012/05/17
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Author Archives: Alexandra Frank
Making the Most of Our Commute
This week we launched the new “If only…” theme, focusing on travel. “If only…” is our internal sustainability program where each quarter a specific theme is highlighted for our activities as a company with the objective of bringing greater awareness … Continue reading →
CCE Wins Awards for Corporate Responsibility & Sustainability Report
Big congratulations to Coca-Cola Enterprises (CCE) for winning Best Report Overall at the Corporate Register awards for their Corporate Responsibility & Sustainability Report 2010/2011. The report also won the award for Best Carbon Disclosure. The report was designed by Salterbaxter. … Continue reading →
SAP’s Sustainability Report
A couple of weeks ago, my colleague blogged about how we need to make reporting more engaging and make better use of modern communication technologies. One of the companies the reporting world looks to for inspiration and leadership in this … Continue reading →
Posted in Digital, Reporting, Social media, Sustainability
Tagged Digital reporting, online report, SAP sustainability report
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From data through infographics to infoassets
Sustainability communication is evolving as companies need to account for increasing amounts of data related to issues such as waste, resource consumption, emissions, employee health and safety, and community donations. In response we look for new ways to mine, process, … Continue reading →
Sustainability forever?
I have just returned from a seminar that we hosted on how to embed sustainability in brand and culture. The seminar featured speakers from Ashridge Business School, Alexandra Stubbings and Nick Ceasar, who presented their recently completed model of change … Continue reading →
Posted in Employee engagement, Event, Sustainability, Uncategorized
Tagged Anglo American, Ashridge, Ben Tuxworth, brand, Communication, Culture, Sustainability
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Ideas for Better Digital Communication
As websites have become a commodity, users now expect a certain degree of functionality and a sensory experience. In the quest to capture the ever-decreasing attention span of the reader, websites need to be built to optimize the user experience … Continue reading →
Posted in Creativity, Digital, Social media, Sustainability
Tagged dangers of fracking, Data visualization, digital, DMGT, Source map, Sustainability, user experience, UX
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Put Your Data to Work
Imagine if data could be inspirational. I know, doesn’t sound very likely right? However, with technological advances and new creative approaches, the way we manage and present data is rapidly transforming. Not only are companies now able to mine and … Continue reading →
Bringing Sustainability to Life for Our Employees
Here at Salterbaxter, we like to practice what we preach and the subject of sustainability is one close to our heart. Last summer we launched our employee sustainability programme under the name ‘If only…’ with the strap line ‘think it, … Continue reading →
Posted in Creativity, Digital, Employee engagement, Event, Social business, Sustainability
Tagged Culture, employee engagement, If only
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Bringing Substance to Life
I found a blog on Fast Company recently that publishes an infographic a day. Without further ado, it’s called “Infographic of the Day“. It picks up a current topic and instead of writing about it, it displays the information through … Continue reading →
Posted in Creativity, Digital, Sustainability
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Getting inside the head of your audiences
In their 2011 International Survey of Corporate Responsibility Reporting, KPMG highlighted the increase in CR reporting and demonstrated the necessity for companies to report on nonfinancial measures. The challenge is how to communicate the nonfinancial measures most effectively. Here at … Continue reading →
Posted in Sustainability, Uncategorized
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